About Keystone Marketing Services
Keystone is the market maker for the VCM exchange
Keystone Marketing Services is a commodity marketing and risk management service located in White City Saskatchewan Canada. The business commenced operations in Manitoba in 1985 and Saskatchewan in 1989 as training and consulting company specializing in the design and delivery of marketing management skills for primary producers.
Keystone Marketing Services has established a virtual presence in the commodity marketplace to attract interest in the commodity markets in value chain management systems for both buyers and sellers alike.
Keystone Marketing Services provides new opportunities in the agricultural service sector following the dismantling of government-controlled commodity marketing agencies (such as the Canadian Wheat Board) which has changed production, finance, marketing and international trade in many sectors worldwide.
Our vision is to manage change and service an international trading environment, providing leading edge technology, marketing, and risk management solutions to facilitate value chains.
Do you need help in designing and executing your marketing and risk management plan?
Is it hard for you to devote the necessary time and resources to following the markets and executing your marketing goals?
Do you have access to the latest virtual value chain management tools?
Consider KMS Marketing Managerô
VCMx Exchange Platform
The VCMx Exchange platform brings the information, infrastructure, verification, transactional assurance, trade governance, and exchange associated services needed for large-scale product differentiation in global markets.
By allowing buyers access to specific crops, varieties and quality attributes, and then identity preserving the product by shipping it in sealed containers, the inherent value can be captured. This will help reduce any additional additives and enhancements buyers need to add to the product to bring the low level of bulk commodity product characteristics up to their desired manufacturing and processing specification.
Buyer production costs will be lower, as fewer additional products will need to be added, and their manufacturing processes will be simplified.
There can be a substantial reduction in shipment time when containers are used versus the current bulk handling systems associated with multiple transloading facilities, trucks, hopper cars, and co-mingled products loaded on and off of ships.
As buyers and sellers see the economic opportunity, there will be incentives to shift from commodities to differentiated products. As well, the virtual exchange will act to reduce transaction costs and ensure security for any trade specialty or otherwise, transacted through its platform. These features will be of major importance in attracting and servicing new types of supply chains and supply chain management services
VCMx will operate as an electronic physical product and services exchange platform in a very large global marketplace. The exchange is the market coordinator and provides the virtual verification service functionality to exchange participants and the physical products in a global and expanding world trading economy.
In summary, the agriculture and food industry needs better market coordination and business model innovation to drive value add trade relationships.
KMSMarketing Manager (TM)Keystone Marketing Services has developed a professional service to assist you in developing and implementing a personal marketing and risk management plan.
Since our inception in 1986 we have specialized in educating and supporting our clients to learn new marketing and risk management methods to enhance their profitability and add value to their business.
The first step is to develop a
written marketing plan to obtain
practical financial growth and
risk reduction strategies.
While the plan is of fundamental importance in maximizing market potential, the ability to execute in a timely and professional manner is critical.
Keystone provides our preferred clients with a professional risk management consultant to analyze their current situation and design a program to maximize profits by managing market risks.
The preferred client program moves beyond identifying and recommending market management strategies.
Contact us for further information: